This past Satuday, after baking all day Friday, 2 hours of sleep, and getting up at 4am to fry doughnuts, my friend Kari and I took to D.C.'s Crafty Bastards Food Market for the debut of Tarts by Tarts! We set up our stand with ticking and tablecloth, a pennant flag, homemade stamped business cards, baskets, wooden library boxes and Kari's genius "doughnut suitcase"; despite the dreary day, I must say that it looked pretty cute.
We opened for business at 10am and had a steady stream of customers, many of them after our hot mulled cider with a doughnut hole-on-a-stir-stick (it was cold) and our other breakfast-y treats. By 11am business had really picked up, and we were slammed for 2 hours straight, with a constant line of friendly folks who had lots of nice things to say about our goods.
Here's what we offered:
Tarts by Tarts at Crafty Bastards
Hot mulled cider with a doughnut hole
Dulce de leche filled yeast doughnuts
Apple cider donuts
Glazed buttermilk cake donuts (vanilla and chocolate)
Pumpkin whoopie pies with maple cream cheese filling
Molasses gingerbread (slices)
Double chocolate rads (cookies)
Vegan iced oatmeal cookies
Savory apple tart with carmelized onions, gruyere and sage (recipe to be posted soon!)
Plum hazelnut tartlets
Apple tartlets with homemade apple butter
Honey walnut tartlets
By 2pm we had completely sold out (though in the last fifteen minutes we had a "name your price" deal to clear our few remaining cookies and pumpkin whoopie pies. Though it would have been nice to stick around and talk to more people, we were thankful to get out a little early, as we were freezing, rain-drenched, and exhausted. All-in-all our first outing as Tarts by Tarts was quite the success! We sold out and even made a little bit of money, which exceeded our goals and was encouraging as we had no idea what to expect from Crafty Bastard's first Crafty Food Market.
Kari and I would like to extend a special thanks to all those friends who helped make this possible--everyone who lent a table or a tent, a thermos, or the use of a van, stopped by to say hi and buy, helped us set-up, tear down, as well as those who kept us going while baking by offering jokes, late-night grocery-run accompaniment, and encouragement. I'd also like to thank Kari for being an awesome baking partner and sharing all her baked goods sale expertise! Looking forward to doing it again soon. Stay updated on future Tarts by Tarts adventures on our blog here: http://tartsbytarts.tumblr.com/